Corporate events built to compete
Corporate events, done different — away days and leagues built around real competition, with the sports-driven edge that gets your people actually turning up.
The events
Start with a single day or run a season — your company, or against others in your industry. Every one is handicapped so everyone takes part.
One day out, built as a real competition — handicapped so everyone plays, and nobody's forgotten it by August.
Book a callOne of your teams across several days, with a running table — something to keep turning up for, not a one-off high.
Book a callA bigger day with several companies on the same field. Your people meet their peers at other firms — and try to beat them.
Book a callThe full thing: your company against others, a table that runs all season and ends in a Finals.
Book a callWhat you can play
No fixed calendar — any day or league is built from these, mixed and handicapped so a first-timer and a county player both have something to lose.
Doubles, fast, easy to pick up — the most social way in.
5k or 10k, chip-timed, a chase start so anyone can win.
Team stations, scored on effort not ego — the one that surprises people.
Relays, tug of war, the lot. Nobody stays on the sideline.
The competition settled, then dinner and one trophy.
Run a league
Any league keeps a live table — your teams against each other, or your company against others. It's the thing they check on a Monday.
The case for it
You already know sport is good for people. That isn't the argument. The argument is participation — and it's the one thing most wellbeing spend can't buy.
Because there's a fixture in the diary and teammates who'll notice an empty slot. Accountability plus rivalry beats willpower — which is why people who won't open a meditation app will train for a 10k with their name on it.
Competing alongside someone does what a workshop can't. Juniors and directors end up on the same start line, and people who've only met on Teams find out what each other are like when it's hard.
We report participation, attendance per event, repeat participation and squad retention across the season — plus a short pulse before and after. Compare that to what your benefits stack can tell you.
Every event is filmed and cut properly, and the footage is yours — for your careers page, socials and all-hands. Recruitment content that isn't stock photography of people laughing at a laptop.
The case, in numbers
of UK employees are engaged at work — half the global average, and flat for years.
Gallup, 2026
of employees with an EAP actually contacted it in a year. Most benefits go untouched.
EAPA UK, 2025
a year lost per employee to presenteeism — against six to absence.
Vitality · IPPR
a head buys a whole year of Ludus — about what one premium away day costs for a single day.
vs £150–300/head/day
Why I'm building this
There are two things outside my family that I properly care about: sport and business. This is the first thing I've built that's both.
Sport taught me the things I actually use. Discipline. How to work as a unit. How to control my head when it isn't going my way — which, in business, is most of the time. It makes you think strategically, read a situation, find another way when the first one shuts.
And here's what I believe most: competitive drive is what gets people out of bed in the morning. Even when things aren't going great. Especially then. If there's a match on Saturday and people expecting you, you get up. For a lot of us that isn't a small thing — it's the whole thing.
Most companies now take their people's wellbeing seriously, and they're right to. I just think the best version of it isn't an app or a webinar. It's giving people something to train for, and someone to beat.
— Oliver, founder
Questions
Get in touch
A one-off day, a league for your team, or the full company-versus-company season — tell me a bit about your people and what you're trying to do, and I'll come back to you personally, usually the same day.